April 15, 2027 · Florida
PERFORM returns to Florida.
Our first edition was unreal. Now we’re topping it.

PERFORM returns to Florida.
Our first edition was unreal. Now we’re topping it.
We kick things off the night before with a welcome party — because the best conversations happen before the lanyards go on.

Hoteliers are juggling more data, more complexity, and more pressure than any dashboard was built to handle. PERFORM exists for the people steering commercial strategy and performance for the whole business, not just the room rate.
If you’re a COO, bring your sharpest revenue minds. If you’re a revenue leader, bring your whole squad. Whether you’re running a 40-property portfolio or rewriting the playbook for one standout hotel, our learning tracks are built to send you home with something you’ll actually use.